Food photography -how to create advertising and editorial images

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Springfield Kitchen

We met this client at a local food festival and were taken in by their lovely products. In this food product photography shoot we tried to capture the essence of the business through the association with good natural ingredients. We were asked to produce a range of images in various styles including advertising and editorial.

In this image you can clearly the ingredients used in the product. The complimentary colours of red and green make the image jump out of the page.

Food product photography
Food product photography

We also tried to show the product in context through the creation of this breakfast scene where the lovely marmalade is being promoted. Note the careful placement of the props and modern lighting style to create an airy feel to the image. A breakfast fit for the modern day king.

Here we have tried to create mood and emotion using the warm colours of autumn to give the feeling the chilli’s in the jam might give on cold day.

Editorial food photography

Food product photography – styling

When shooting food products there is such a wide range of styling that can used. Editorial gives images that are great for use in magazine articles. Advertising style such as those below are great for creating advertisements on flyers, banners, in magazines etc. Our client used a number of our images to produce fabulous banners for use on their market stall. So nice to see our work produced at such scale.

Some further examples from the shoot showing an advertising style using the classic black mirrored finish:

Springfield Kitchen was very happy with the results of the shoot and Kevin and Lisa are very keen to continue to develop this approach with us. Call us today to discuss how we may be able to help your business with our food product photography.

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